You can call me Rox.

I’m a highly visual and analytical brand marketer with a passion for helping brands start up and scale up. Over the last decade, I’ve shaped brands and developed 360-degree campaigns and social content for global brands like Shake Shack and Uber Eats, as well as high-growth startups like Obé Fitness and Chief. I live at the intersection of creativity and strategy, blending the *why* (brand strategy that drives meaningful growth) with the *wow* (creative that tells the story exactly how it should be told).

I love building (and re-building) things alongside talented and empathetic people. Bonus points if they’re pop culture-obsessed like me.

Get to know me.